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Is Final Cut Pro X Becoming a True Player

October 2, 2012 By Ron Dawson

Is Final Cut Pro X Becoming a True Player

Help me figure out what my next move should be regarding a NLE. Is FCPX ready for prime-time?

The Benefits of Knowing and Serving Your Audience

November 17, 2011 By Ron Dawson

A comment from an anonymous poster that the demo for my infamous sun-tracking drop shadow got me thinking about the value of knowing and serving your audience.

Another Threat an FCPX-powered User Base Means to Small Pro Videographers

July 6, 2011 By Ron Dawson

Another Threat an FCPX-powered User Base Means to Small Pro Videographers

So last week I offered a “crazy” theory that the new Final Cut Pro X (aka FCPX) is aimed squarely at pro photographers. As I wrote in that post, based on the terminology, the paradigm shift, and the much larger market, I think this theory holds some water. But Mark Spencer of Ripple Training makes […]

FCPX and the Death of Final Cut Pro 7 is All Vincent Laforet’s Fault (or Why I think FCPX is Aimed Squarely at Photographers)

June 29, 2011 By Ron Dawson

First, let me start by saying that my blog post title today is totally tongue-in-cheek. Just a provocative title to make a subtle point and not in anyway meant as an indictment against Vincent. In fact, it’s a testament to his groundbreaking work in DSLR filmmaking and the impact his little film “Reverie” has had. […]

Apple Has You by the Cojones

June 23, 2011 By Ron Dawson

Apple Has You by the Cojones

There’s a lot of frustration over FCPX. I believe rightly so. I more than any embrace change. But this is too much change, too soon, with no warning. While Apple added a number of features editors have been asking for (features their competitors have had for years), they turned around and got rid of a […]

FCPX and the Problem with Creatives

June 22, 2011 By Ron Dawson

FCPX and the Problem with Creatives

I questioned whether it would make sense for me to blog about the release of Final Cut Pro X (aka FCPX). Seems like every major filmmaker/blogger is already doing it. But, I’d like to tackle the situation from a viewpoint that I don’t see anyone else doing. The fundamental problem with creatives in general….

Film Editing Tips – There’s a Reason They Call it “Cutting”

April 5, 2011 By Ron Dawson

Film Editing Tips – There’s a Reason They Call it “Cutting”

Did you ever stop to think about all the filmmaking terms we use nowadays that harken back to the good ol’ days when “films” were actually shot on film? (Uh, wait. They’re still shot on film. Hmm?) Did you ever stop to think about all the filmmaking terms we use nowadays that harken back to […]

Effective Use of Photographs in Video – Beyond the Ken Burns Effect

April 4, 2011 By Ron Dawson

With the advent of “Fusion,” many photographers are adding video to their repertoire of services. There are few definitions for this term fusion. One of the primary ones is “the combination of stills and video.” (The irony is, filmmakers have been doing this for decades, but ever since HD DSLRs hit the scene, people are […]

My Tapeless Workflow Backup and Archive Strategy

February 2, 2011 By Ron Dawson

My Tapeless Workflow Backup and Archive Strategy

Update May 6, 2013: This article will give you a good foundation to start with. However, since the original writing of this post in 2011, I’ve updated my workflow to fit FCPX. Read about it at http://bit.ly/ronsfcpxworkflow.  I currently have a 100% tapeless workflow. Except for a few straggling projects here and there, everything I shoot […]

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