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Know Your Audience

June 15, 2015 By Ron Dawson

Know Your Audience

If you use various trans- and new media platforms to market yourself or your clients, you better know who your audience really is and how to use those platforms effectively.

Asana: A Simple and Versatile Project Management Solution

October 15, 2012 By Ron Dawson

Asana: A Simple and Versatile Project Management Solution

So many project management tools to choose from. Asana is a simple and versatile cloud-based PM tool that I have stuck with and love.

Could MySpace Make a Come-back?

September 26, 2012 By Ron Dawson

Could MySpace Make a Come-back?

The story of the new MySpace is a great lesson in social media marketing, business, and never resting on your laurels.

The Power of Disconnecting from The Net

August 21, 2012 By Ron Dawson

The Power of Disconnecting from The Net

For the third year in a row I’m taking a social media break. Find out the top three reasons why you should too.

Seven Social Media Mistakes That Will Keep You From Being Hired

June 4, 2012 By Ron Dawson

Seven Social Media Mistakes That Will Keep You From Being Hired

This is a guest blog post by Christopher Wallace, VP of Sales and Marketing for Amsterdam Printing. No matter what type of job you’re seeking (and how sharp you dress for your interview), nobody wants to hire someone who moonlights as a slovenly drunk. Even if you’re terrifically witty after a couple of pints, the […]

My Top Seven Twitter Tips

February 6, 2012 By Ron Dawson

My Top Seven Twitter Tips

The top 7 strategies I use to make Twitter one of the most effective tools in my social media, marketing and platform-building building arsenal.

Do Your Homework

January 11, 2012 By Ron Dawson

Do Your Homework

In today’s globally connected, social media-crazed world, there is no reason why you shouldn’t go into a conversation with a potential client knowing as much about them as the FBI would know.

Facebook and the Brand of You

January 7, 2012 By Ron Dawson

Facebook and the Brand of You

If you’re going to use Facebook as a networking tool, you should be mindful of the image you’re projecting of yourself. Some tips on protecting the brand of YOU on Facebook.

Are You An Approval Junkie?

October 1, 2011 By Ron Dawson

Are You An Approval Junkie?

One thing that goes with being a creative is the insatiable need for approval and praise. We end up becoming…approval junkies. Are you one?

I Got So Many Friends I Broke Facebook

September 30, 2011 By Ron Dawson

I Got So Many Friends I Broke Facebook

In our never ending quest to get more friends, more followers, and more, more, more, sometimes you just have to stop and realize how ridiculous it all is. This video is an excellent satire on our social media crazed “culture”.

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