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Communication without Words

December 18, 2014 By Ron Dawson

Unless you can speak or read Korean, you won’t know what’s being said or displayed on screen. But nonetheless, you know exactly what has to be done. This was a video created by North Face’s Korean agency. Study the use of insert shots, close ups and cutaways to see how the video clearly communicates what needs to be done, despite the fact you may not understand the language.

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Filed Under: Film & Video Tagged With: communication

About Ron Dawson

Ron is a writer, filmmaker, speaker, author, coach, and host of Radio Film School. He does brand and content marketing for the media and tech industries at Blade Ronner Media.

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