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The Importance of Maintaining Brand Scarcity

May 9, 2013 By Ron Dawson

The Importance of Maintaining Brand Scarcity

Today’s guest blog post delves into the connection between brand scarcity and your prices.

Three Lessons About Branding from a Cosmetic Line Documentary

February 27, 2013 By Ron Dawson

Three Lessons About Branding from a Cosmetic Line Documentary

Part 2 of Jude Charles’ post on making a documentary about branding. Today are the actual lessons he learned about branding itself. Insightful!

The Making of a Documentary Series About Branding

February 26, 2013 By Ron Dawson

The Making of a Documentary Series About Branding

An in-depth look at the making of a documentary series about building a cosmetic brand. Great info for building your business and your craft.

Prove Your Value and Cost Won’t Be An Issue

October 30, 2012 By Ron Dawson

Prove Your Value and Cost Won’t Be An Issue

Are you worth what people are paying you? Then prove it!

Could MySpace Make a Come-back?

September 26, 2012 By Ron Dawson

Could MySpace Make a Come-back?

The story of the new MySpace is a great lesson in social media marketing, business, and never resting on your laurels.

Seven Steps for a Friendly Follow-up

September 19, 2012 By Ron Dawson

Seven Steps for a Friendly Follow-up

Effective follow-up with clients can make or break your business. Here are seven tips I’ve found very helpful over the years.

Tips for Getting Paid Faster

September 17, 2012 By Ron Dawson

Tips for Getting Paid Faster

Seven tips I’ve learned over the years for getting paid on time. Cash flow is king. You gots to get paid.

Stock Footage and Photos and the Future of Licensing

September 14, 2012 By Ron Dawson

Stock Footage and Photos and the Future of Licensing

Today’s guest blog post will give you ideas and inspiration for how you can earn money licensing your photo and video content.

Customer Service and The Miracle on 34th Street Effect

August 27, 2012 By Ron Dawson

Customer Service and The Miracle on 34th Street Effect

Wherein I tell you a somewhat comedic adventure to get a new pair of glasses without breaking the bank, and learning a valuable customer service lesson.

Get ’em While They’re Young: Pinterest Wedding Planners

July 17, 2012 By imahni

Get ’em While They’re Young: Pinterest Wedding Planners

How you can use Pinterest to start marketing to your future wedding clients while they’re still in high school!

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