Comments on: Scripted vs. Non-Scripted Corporate Videos

By: Jim Hartman

Jim Hartman — Thu, 11 Dec 2014 16:26:11 +0000

In reply to Martin Beebee. Great idea!

By: Jim Hartman

Jim Hartman — Thu, 11 Dec 2014 16:25:46 +0000

I constantly juggle with how much scripting I use in a production. As a video producer that works with a company specializing in both corporate healthcare marketing and private fundraising initiatives, I bounce back and forth between heavy scripting (and storyboarding) for some clients, and non-scripting interviews and b-roll for others. Thus, the hybrid approach of capturing authentic soundbites while maintaining a concise message works well most of the time. It’s a balancing act to manage, to be sure. But an experienced producer should be able to guide a non-scripted interview where it needs to go to acquire the proper soundbites; I’ve asked interviewees to repeat answers, or have asked to clarify and isolate certain bites, knowing that what they said was almost perfect, but not quite.

By: Scripted vs. Non-scripted Corporate Videos | FilmmakerIQ.com

Scripted vs. Non-scripted Corporate Videos | FilmmakerIQ.com — Wed, 10 Dec 2014 01:00:59 +0000

[…] Believe it or not, I honed my skills as a corporate video producer/director during my tenure as a we… […]

By: Martin Beebee

Martin Beebee — Tue, 09 Dec 2014 19:02:23 +0000

Great post. What I’ve done sometimes is let them read their prepared/scripted statement, and then ask follow-up questions, honing in on what I think are some important details or elements that didn’t seem to come across well.

By: Chris

Chris — Tue, 09 Dec 2014 02:50:46 +0000

Some great thoughts here on the validity of both scripted and non-scripted content. As someone with a background in broadcast news, my natural tendency is to shun scripted content as “fake” or “inauthentic” and to always go unscripted for a more “authentic” approach. But I’ve come to realize that often-times you need the tight, clear focus that a script can provide. Your hybrid approach is a great one. It gives you the best of both worlds and provides a bit of an insurance policy in case your interviews don’t go as planned. Thanks so much for sharing this.

By: Ron Dawson

Ron Dawson — Tue, 09 Dec 2014 02:26:20 +0000

In reply to Peter Axtell. Thank YOU Peter! Hope you find it helpful. It's chocked full of everything from business info to art and technical. Enjoy!

By: Ron Dawson

Ron Dawson — Tue, 09 Dec 2014 02:25:24 +0000

In reply to Andrew.

Rhino Camera Gear’s 4′ carbon slider. Nice piece of work. (Full disclosure: they sponsor my film series. But their slider is totally worth it. Check ’em out at http://rhinocameragear.com.

By: Peter Axtell

Peter Axtell — Mon, 08 Dec 2014 23:53:31 +0000

Dear Ron, just found you from the Video convergence podcast. What a beautiful site and helpful content. Thank you!

By: Andrew

Andrew — Mon, 08 Dec 2014 15:44:22 +0000

As usual, thanks for the post.
A quick question, in an earlier post before the new look, it showed a slider that you use. What is the slider?