Comments on: Ideas Hold Value. Charge Accordingly. https://daredreamer.com/ideas-hold-value-charge-accordingly/ The Sites & Sounds of Creative Expression Fri, 24 Feb 2012 13:43:36 +0000 hourly 1 https://wordpress.org/?v=6.4.1 By: Michelle Loretta https://daredreamer.com/ideas-hold-value-charge-accordingly/#comment-2166 Fri, 24 Feb 2012 13:43:36 +0000 http://daredreamermag.com/?p=7233#comment-2166 In the wedding industry, we see business owners not charging for samples and design concepts. The thought is that “the client should see what I can do before they purchase”. I don’t agree. The client SHOULD BE purchasing those ideas. By giving them to the client before they’ve hired you (without any payment) it: a) downplays the value of those ideas and b) leaves money on the table c) costs the business (in labor and materials to put together those design concepts). As creative businesses, it’s often the idea that has the greatest value in what we sell.

Nobody would ask a painter to paint a ‘customized sample’ before he or she was commissioned to do an art piece. A painter is commissioned to create based on his/her ideas and creativity. (Reputation, trust, experience, and skill is what gets the customer to move forward without the ‘customized sample’. We need to be confident in these factors.)

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