Sales & Marketing Archives - Dare Dreamer Entertainment https://daredreamer.com/blog/business/sales-marketing/ The Sites & Sounds of Creative Expression Mon, 17 Feb 2020 20:30:35 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 96915532 Learn My Name – Marketing 101 https://daredreamer.com/learn-my-name/ Fri, 10 Feb 2017 20:02:25 +0000 http://daredreamer.fm/?p=28316 It’s amazing how many unsolicited emails I get from businesses who don’t even take the time to learn my name when contacting me. As the purveyor of a growing podcast about filmmaking and a website that’s a resource for professional creatives, I get quite a bit of unsolicited emails from companies who want my business. […]

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]]> 28316 One Reason Those “5 Reasons…” Posts Are Irresistible Stories https://daredreamer.com/clickbait/ Thu, 21 Jul 2016 16:00:07 +0000 http://daredreamer.fm/?p=27580 There’s a reason all those “Top 5” and similar lists are so popular. Today we explore why and why you should care. Anybody else getting a little tired of being bombarded with 5 ways to do this, 3 reasons for that, or 7 ideas that will help you…? Hey, we’re guilty of it too. Some […]

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]]> 27580 Derek Helpern on Pricing and His $300 Haircut https://daredreamer.com/derek-helpern-on-pricing-and-his-300-haircut/ Fri, 10 Jul 2015 13:00:27 +0000 http://daredreamermag.com/?p=26557 SocialTriggers.com founder and marketing guru Derek Halpern recounts a funny yet important lesson on pricing.

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]]> 26557 Know Your Audience https://daredreamer.com/know-your-audience/ Mon, 15 Jun 2015 13:00:26 +0000 http://daredreamermag.com/?p=26432 If you use various trans- and new media platforms to market yourself or your clients, you better know who your audience really is and how to use those platforms effectively.

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]]> 26432 Transmedia Storytelling https://daredreamer.com/transmedia-storytelling/ https://daredreamer.com/transmedia-storytelling/#comments Tue, 09 Jun 2015 17:11:37 +0000 http://daredreamermag.com/?p=26407 It is essential for today's professional creative to understand the relationship to media and platforms when marketing their or their clients' brands.

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]]> https://daredreamer.com/transmedia-storytelling/feed/ 1 26407 The Importance of Story When Communicating Your Brand https://daredreamer.com/the-importance-of-story-when-communicating-your-brand/ https://daredreamer.com/the-importance-of-story-when-communicating-your-brand/#comments Mon, 01 Jun 2015 22:00:00 +0000 http://daredreamermag.com/?p=7347 What does the power of story have to do with communicating your brand? According to Matt Rollins, creative director at a prestigious Fortune 500-level brand firm, everything.

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]]> https://daredreamer.com/the-importance-of-story-when-communicating-your-brand/feed/ 3 7347 Dan Wieden on the New TV Landscape https://daredreamer.com/dan-wieden-on-the-new-tv-landscape/ Wed, 13 May 2015 16:12:10 +0000 http://daredreamermag.com/?p=26217 Dan Wieden of agency powerhouse Wieden+Kennedy offers some more valuable insight. This time about the new TV landscape.

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]]> 26217 Customer Acquisition vs. Retention and the Brand Experience https://daredreamer.com/customer-acquisition-vs-retention-and-the-brand-experience/ Fri, 08 May 2015 15:13:23 +0000 http://daredreamermag.com/?p=26193 The brand experience you provide begins even before a customer becomes a customer. Does your sales process build up or break down your brand?

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]]> 26193 Life After Pi Excellent Case Study on Contract Necessities https://daredreamer.com/life-after-pi-excellent-case-study-on-contract-necessities/ https://daredreamer.com/life-after-pi-excellent-case-study-on-contract-necessities/#comments Wed, 11 Mar 2015 14:00:00 +0000 http://daredreamermag.com/?p=25763 The bankruptcy of the visual effects house Rhythm & Hues provides an important lesson for professional creatives on how to structure their contracts.

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]]> https://daredreamer.com/life-after-pi-excellent-case-study-on-contract-necessities/feed/ 5 25763 Boost Traffic to Your WordPress Site with SumoMe https://daredreamer.com/boost-traffic-to-your-wordpress-site-with-sumome/ Mon, 09 Feb 2015 14:00:25 +0000 http://daredreamermag.com/?p=25619 SumoMe is a "Swiss army knife" of WordPress plugins designed to help boost your website traffic and improve your marketing. Free!

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