As a hypothetical question, it makes a good point. There probably ARE situations in which I would offer discounts. In exchange for real, valuable advertising might be one of them. But for brides? I don’t do discounts as a standard policy.

Okay. What if Bono wanted you to do a video for a corporation he’s invested in that has a tight budget. He agrees to tweet you and the video once in exchange for doing the video at a discount. What then?

Should have mentioned that caveat straight off: “unless they are a non-profit, in which case their price is based on their budget”.

I take a very missional perspective towards non-profit work. I don’t really think of them as clients. Instead, I do their video, look at their available budget, and then charge them something close, but less. It’s a way I can give. But non-profits are totally different than corporate clients or brides. Two different parts of my business entirely.

What if Bono asked you to shoot a video at a discount for a non-profit he likes? What then?

Oh. I totally know it was a sales pitch. I hope it was clear in my blog post I was being sarcastic. 🙂 I’m sure there’s a kiosk somewhere selling the same thing for $9.95. The truth is though, the value is what ever people are willing to pay for it. If Grace were on Rodeo Drive in Beverly Hills in a perfumed store front she could probably sell that same kit for $150. Location and branding have a lot to do with it. A cheap, small kiosk in a mid-tier shopping mall does not say “high end.”